If you plan on making and customizing fonts with your own personal spin knowing the difference between a typeface and a font might help you to answer the question Bill always ask you every morning when you come to work However, it might be important to distinguish between the two if you are going towards specializing in typography, becoming a typographer. I myself didn’t know the difference for a very long time and I don’t see any benefit even after knowing it. There is this confusion between typefaces and fonts, many people think they are the same, they’re not but this knowledge wouldn’t really affect your career as a graphic designer. Typography also goes hand in hand with human psychology with sans serif geometric fonts showcasing a more modern appeal and serif fonts, such as times new roman, giving off a more traditional and professional look. In the above image, you can see clearly how different typography can give off a different vibe and convey a message. Typography in use with the help of illustrations The use of typography is very common in our day-to-day lives, you practically see it everywhere, on cereal boxes, on posters, wedding invitations, birthday cards, etc. All terms we will discuss below in further detail. It includes the use and knowledge of font styles and their selection, combining fonts to give a better visual appeal, tracking, leading, kerning, layout, alignment, etc. ![]() Typography involves certain techniques to convey a message or to invoke certain emotions. ![]() ![]() Typography is the art of arranging letters and numbers in such a way that they are appealing, legible, and clear to the user. Thinking with type: A Critical Guide for Designers, Writers, Editors & Students.
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